A 30" radio spot promoting Price Check's website and smartphone app.
This spot focused on Price Check's ability to browse through the (usually newspaper-bound) broadsheets and, if so desired, activate them.
Being a retail product, we needed to explain functional features in a way that stood out and grabbed attention in a category that often falls into the trap of "list reading".
Creative Content: Hailstorm
Lead Agency: Orijin
Audio Production: G
Voice/s: Gord Laws